Coffee House is the first, largest, and leading takeaway coffee chain in Armenia. Over the past nine years, the company has opened more than 45 branches across Yerevan and other regions, served over 5,000,000 cups of coffee, and become a beloved part of everyday life for countless loyal customers.
Recently, Coffee House embarked on a digital transformation journey. In just the past year, they launched the Coffee House mobile app and opened their first Drive-Thru branch, continuing to shape a modern coffee culture. As the company innovated in its customer experience, it quickly became clear that its hiring process also needed an upgrade to match its pace of growth.
“Before adopting Hirebee, Coffee House handled recruitment manually through their website and email. This created challenges such as scattered information, coordination difficulties, and a lack of transparency. Our team knew that we needed a more centralized, automated, and efficient system and Hirebee delivered exactly that”, Veronika Hakobyan, Senior HR Specialist of Coffee House.
What made Hirebee the perfect fit was its balance of simplicity and powerful functionality. The platform integrated seamlessly into Coffee House’s existing workflow, offered user-friendly tools tailored for the local market, and delivered great value at an affordable price.
Today, Coffee House relies on the full range of Hirebee’s capabilities: from its candidate database and stage-based recruitment system to automated messaging, team evaluations, and analytics reports.
“One particularly valuable feature for them is the ability to keep key positions always open, enabling candidates to apply at any time while keeping all applications organized in one system,” continues Veronika.
Since implementing Hirebee, Coffee House has significantly reduced manual work, automated communication with candidates, and gained visibility into every step of the recruitment process. Hiring is now faster, more structured, and far more efficient.
“With Hirebee, our hiring process is innovative, efficient and simple,” Veronika Hakobyan.
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