Digital Director Job Description

Description

We are looking for an experienced Digital director to translate our digital marketing efforts into a cohesive strategy.

Our ideal candidate should be able to collaborate with different teams to ensure brand consistency. As a Digital director, you should demonstrate excellent digital skills combined with knowledge of the latest marketing techniques.

Responsibilities

• Design and implement company digital strategies within budget requirements
• Set specific digital objectives and monitor progress
• Ensure smooth operation for all digital tools and applications (e.g. website, blogs and social media)
• Oversee digital projects
• Analyze SEO and marketing metrics
• Generate innovative ideas to increase web traffic
• Train internal teams to use digital technologies
• Collaborate with internal teams to ensure brand consistency
• Suggest new optimization methods to improve customer experience
• Address advertising needs
• Ensure web best practices are met

Requirements

• Proven work experience as a Digital director
• Solid experience with online marketing tools and web-based technologies
• Understanding of how digital channels work
• Hands on experience with SEO/SEM and CRM software
• Familiarity with Google Analytics
• Excellent interpersonal and team management skills
• Strong analytical skills
• BSc degree in Marketing, Digital technologies or relevant field